How to Create and Sell Your Own T-Shirts Online

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  2. September 5, 2012 6:41 am

Many people these days are looking for new ways to make a little extra cash on the side. When your 9 to 5 job just isn’t cutting it, you may be looking for a way to not only make some additional money for your family but also have fun during the process because let’s face it – work can get quite dull. Lately, more and more people around the world are designing their very own products as a way to creatively make that extra cash that their families require. While the whole idea can sound a bit intimidating at first, the internet is a wonderful place that can actually do most of the work for you if you know where to look. So, today we are going to let you in on just how simple it is to design, promote and sell your very own T-Shirts.

Do You Have the Personality for it?

If you’ve never really put any thought into making a T-Shirt before than you’re probably wondering if it’s something you would be successful at. While it’s hard to see whether are not your shirts are going to sell nicely, we can let you in on a few personality traits that can give you a better chance of doing pretty well in the business (or any business for that matter).

First of all, you need to be motivated. With the proper motivation, even people who aren’t technically ‘great’ at what they do can go extremely far in aspects of their life they didn’t think possible. You must also be the type of person who doesn’t give up easily. Do not expect instant results, because things like this take time. You may not sell your first T-Shirt, but the more different varieties you create, the better you are going to get at making something people will enjoy and the more likely your designs are going to be found.

The Prepping Process

For those of you who have never made a T-Shirt before, you may not know where to begin but not to worry. We advise grabbing a piece of paper and a pen and writing down a few things you are personally interested in. Do you want to make people laugh, smile or get them to think? Now, you want to decide whether you want there to be just words on your shirt, pictures and/or designs or both. While you are brainstorming, it may be a good idea to talk to some friends and family members and get their opinion.

From there, take your idea and run with it. Sites such as Zazzle are very simple. They allow you to actually see what your shirt is going to look like and you can easily edit, change colors and tilt the objects you place in the space. There are what seems like an endless number of options available to you. Keep in mind, these days people love catchy phrases and humor but that doesn’t mean you have to go that route. Something simple and eye catching can get you very far.

Simply Googling ‘How to create T-Shirts online” beings up a ton of options, tips and websites that will allow you to sell your work on them, many of them without spending a single penny of your own money. When selecting, be sure to read customer reviews and look for sites that are affiliated with the BBB in order to guarantee payments.

Choosing the Right Prices

When building shirts on sites on the web, you are generally going to get a percentage of each sale, which you can typically select. This means, you can increase or decrease the price to your liking. While it may be natural for you to increase the price of your products so your profit is larger, this can actually hurt your sales; especially when you are just starting out. Think about whether or not you would be willing to pay the listed price for the item and if you feel it’s a bit too high; don’t hesitate to drop the price. Many people have problems selling their products simply because of their higher-than-average prices. The best way to select a price is to view other T-Shirts that are selling and see how much they cost. Most sites are going to have a top sellers section so you can also get an idea what styles are most popular amount buyers, as well.

Sometimes Less is Actually More

The best thing you can do is not focus solely on the money in the beginning as much as competing with others’ prices. If you are offering shirts that are more affordable than most other shirts on the site, then your chances of selling are greatly increased. It’s always better to make more sales when your price is lower than make less sales when your price is higher. Standing out from the crowd in the beginning is extremely important because there are probably many others out there who consistently make shirts and have built a following so finding a way to get attention next to them is a must.

Promote, Promote, Promote

Promotion is the best way to bring in sales. If people are not aware your product exists, there is a very high chance they may never find it. Most people who are on the web are in a hurry and because of this, it’s extremely critical that you do your best to get your name out there whenever possible, no matter what it is you are trying to sell or bring traffic to.

Use Your Social Networking Sites to their Full Potential

These days, the best way to get peoples’ attention is through social networking sites. This includes Facebook, Twitter, Pinterest and Google Plus. If you do not have accounts with these sites yet, we advise getting them now. The reason it’s important is because anything and everything you do in the future can be affected by these sites; whether you are trying to sell these T-Shirts for years to come, build a new website or even write articles and need to broaden your viewer base. Having as many friends as you can on social networks is a wonderful tool when it comes to promoting anything. You can quickly discover those with similar interests to your own and people who are going to be likely to share the things you share with them, with others. Make sure to let your personality shine on any network you join and have links to your product page wherever allowed (forums you are member of, blogs etc).

The More Links, The Better

Whenever you create a new T-Shirt, post a link to it on each of the websites listed above, as well as places such as Digg, Reddit and Delicious. Doing so is going to increase the likelihood of those who would be interested in your product to find it. Don’t forget to add a fun description to capture the attention of your potential customers and give them a reason to want to check out what you have to offer.

The Rest is Cake!

Once your product has been created, placed for sale and has been promoted, the rest is pretty simple. All you have to do is wait and watch the money roll in. Keep in mind, unless you have a large following on your social networking sites and the other sites we have discussed above, then you may not bring in much cash in the beginning but over time if you keep working at it, that has the potential to change.

Keep Working At It

Our best advice to anyone out there looking to make good money selling products online is to keep at it. No matter how little you are making and how bleak the situation may seem; those who continue to work towards their goals are much more likely to achieve them than those who give up. Plus, the very worst thing that can possibly happen is that you will continue to make cash for years to come by individuals who run into your T-Shirt and even if it isn’t much; it’s nice knowing all you had to do was create that T-Shirt once and the money just keeps coming. Definitely something to look forward to.

Put Items Up For Sale

Some T-Shirt creation websites even allow you to put items on sale, which would be another fantastic way to get attention (especially as your number of followers starts to increase). This would give you a great excuse to post yet another link to your T-Shirts and express your excitement about the sale. Customers love sales because it makes them feel a sense of urgency knowing the price won’t be there forever.

John is a designer and writes articles on fashion. For an income source, he recommends creating t shirt designs and selling them online. For US and Canada readers – Start your own t shirt business at

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